Our Story

Data is king and information is power. In a world exploding in data and digital media, marketing more than ever needs to keep pace.    At SmartZip, our vision is a new generation marketing platform unleashing the power of predictive analytics.  Instead of wasting 80% of marketing on people who never buy, we focus solely on the 20% who will.

SmartZip’s predictive marketing platform is a breakthrough solution that combines the power of predictive analytics with preemptive marketing. This powerful solution is ideal for any business looking to find and close new customers before their competition.

Initial deployments of SmartZip’s platform address the needs of businesses that sell to homeowners – real estate companies, home improvement, lenders, solar energy, heating and A/C installers and others.  It leverages our extensive set of home and homeowner information – literally thousands of attributes tracked across 80 million households and 56,000 neighborhoods.

SmartZip predictive marketing solutions are deployed nationally by industry segment and licensed to local and national market leaders on a territory basis.  Hundreds of real estate professionals, leading solar companies, and national lenders already rely on SmartZip to reach top prospects early and accelerate sales.

SmartZip is a privately held corporation, backed by Intel Capital and headquartered in Pleasanton, CA.